Paid Media & Enrollment Measurement for Childcare
Marketing You Can Actually Measure. Enrollment You Can Actually Predict.
WithYou Digital runs Google Ads, Meta Ads, and conversion tracking for preschools and childcare organizations — and connects every dollar to inquiries, tours, and enrollments.
Multi-location experienceGoogle Ads + Meta Ads managementCRM-verified enrollment tracking
Tanner Wetzel
Founder
I work directly with childcare owners to run their paid media and build measurement they can trust. No account managers, no layers.
Get Started
Request a Free Growth Snapshot
Share a few details about your organization and we'll review your ads, tracking, and local visibility.
No commitment required
A real review of your ads, tracking, and local visibility — useful whether or not we work together.
Personalized analysis
We look at your actual accounts and market, not a templated checklist.
Personal response within 24 hours
Quick, human follow-up so you can start planning
“Most childcare marketing problems are measurement problems. Fix what you can see, and the spend decisions get easy.”
Enrollment Planning
Calculate Your Enrollment Opportunity
See the inquiry and tour volume required to reach your enrollment goal.
Your Center Details
Enrollment growth comes from three things working together: qualified inquiry volume, tour conversion, and knowing which of the two is actually your problem.
Common Challenges
What We Find in Most Childcare Accounts
After reviewing enrollment funnels for childcare organizations, these are the most common opportunities we identify.
“Most childcare centers don't have an enrollment problem. They have a visibility and follow-up problem.”
Limited Local Visibility
Your center doesn't appear when parents search for childcare options in your area, missing valuable inquiry opportunities.
Inconsistent Inquiry Flow
Parent inquiries come in waves rather than steadily, making it difficult to plan staffing and maintain stable enrollment.
Underutilized Digital Presence
Incomplete profiles and outdated information miss the chance to build trust before parents even reach out.
Unclear Enrollment Forecasting
Without visibility into future enrollment trends, it's difficult to proactively address potential occupancy gaps.
Seasonal Enrollment Volatility
Summer departures and pre-K transitions create predictable dips that require an active seasonal strategy.
Tour Scheduling Gaps
Interested parents fall through the cracks between initial inquiry and scheduling a visit to your center.
Untracked Ad Spend
Ads are running, but nothing connects clicks to inquiries, tours, or enrollments — so budget decisions are guesses.
Our Process
How We Work Together
A direct process built around clear measurement and accountable execution.
We review your enrollment situation
We audit your ads, tracking, and local visibility to see what's working and what's unmeasured.
We identify growth opportunities
We document exactly where families are finding you — and where paid spend is leaking.
We create a visibility strategy
We run the campaigns: Google Ads, Meta, and the tracking that ties them to your CRM.
We report and refine
We report in plain language: what we spent, what it produced, and what we'd change.
“Even a small increase in occupancy can significantly impact monthly revenue.”
Case Study
Sustainable Growth for Multi-Location Childcare Organizations
We partner with a 6-location childcare organization in the Southwest on paid search, budget allocation, and enrollment measurement. Over six months, company-wide enrollment grew from 67% to 80% of capacity — and we built the tracking to show which channels contributed, from click to CRM-verified enrollment.
Company-Wide Enrollment
Within 6 months
Seasonal Strategy
Don't Let the Summer Enrollment Slump Slow Down Fall Growth
Many childcare centers experience enrollment instability during the summer months as family schedules shift, vacations increase, and pre-K students age out.
The strongest centers don't wait until fall to rebuild enrollment. They use the summer to maintain visibility, generate consistent parent inquiries, and strengthen their pipelines before peak fall demand returns.
“The centers that hold occupancy through summer are the ones still visible in June while competitors go quiet.”
Summer Visibility
Maintain presence when competitors go quiet
Consistent Parent Inquiries
Keep your pipeline active year-round
More Tours
Convert interest into meaningful conversations
Stronger Fall Enrollment
Start the school year at full capacity
Want to Know What Your Marketing Is Actually Producing?
Request a Growth Snapshot. We'll review your ads, tracking, and local visibility and tell you plainly what we'd fix first.
No commitment required. Expect a personalized response within 24 hours.
Prefer email? Reach me directly at tanner@withyoudigital.com